| Tough Times Require Innovation
in the Community
By Linda Fischer
Assistant Editor
News of a sluggish economy and of shrinking state revenues across
the country suggests hard times are here for those working in community
development. Talk among colleagues more often than not slips into
discussions about one group or another that is struggling financially.
Some are talking about possible partnerships and sharing resources.
The Community Affairs Office of the Federal Reserve Bank of St.
Louis wanted to find out how organizations in the Bank’s District
are faring—are they in a crisis, cutting back or unaffected—and
about their strategies for surviving until the economy turns around.
What suggestions could they offer to others in the field?
Staff members conducted informal interviews with about 20 representatives
of housing and community development corporations; social service
organizations; and state, local and federal governments. The groups
ranged from experienced and well-established to those trying to
get a toehold in their communities. Many agreed to talk openly only
if their names wouldn’t be used.
Almost all the organizations reported recent funding problems that
did not exist when the economy was healthier. The types of shortages
varied, however. Although government funding is dwindling for some,
it remains level for others. One of the biggest issues is the unknown.
For instance, a common worry is the status of Community Development
Block Grant (CDBG) funds. As this newsletter goes to press, these
federal funds have not yet been approved for 2003. Programs depending
on them are in limbo. The anticipation is that CDBG funds will be
cut.
Another unknown is state funding. A Missouri official notes that—at
least for now—the state probably has more tax-credit programs
for community and economic development than any other state. Hundreds
of Missouri community organizations generate revenue by leveraging
donations for state tax credits. But with the state’s budget
crisis, these tax-credit programs may be scaled down or eliminated.
Community development groups said their investments, loans and
donations from banks remain steady, but the groups fear that such
help from banks will be the next source to dry up. Funding from
foundations has actually increased for one group, while others said
foundations they approached for help were broke.
Some organizations reported that funding for programs is still
in place, but funding for administrative costs is more difficult
to find. A community development corporation in Arkansas has seen
a 30 percent drop in funds, resulting in the staff doubling up on
duties. Another organization is operating on its reserves. Yet another
anticipates a 50 percent drop in operating grants. Staff members
have been cut or laid off for periods of time.
Even seasoned organizations are having problems, and some have
closed their doors. Many offered familiar and innovative ideas on
how organizations can stay afloat until the economy improves. (See
accompanying list.)
What makes one organization more resilient than another? Longevity
and a good reputation were the unequivocal answers. In addition,
two common themes that surfaced were the importance of continually
looking for new funding sources and the need to have a strong board
of directors.
Organizations that reach a certain comfort level with their funding,
neglecting to look for new resources until their regular ones dry
up, risk disaster, one person said. “We are constantly looking
for new funding sources” was repeated over and over. Many
groups are writing more grant requests than in recent years. One
progressive housing group in Memphis is tackling new programs, such
as the New Markets Tax Credit, and for-profit ventures to sustain
itself. The same group recently received a donation from a professional
basketball team. Another innovative thinker suggested incubators
for nonprofits, much like those for small businesses. They could
be housed in the same building, where they would share overhead
and administrative costs.
The composition of a group’s board is also seen as vital
to sustainability through tough times. Qualities listed as essential
for an effective board are: a high energy level, openness to new
ideas on how to make the operation work, a willingness to change
with the times, the ability to think strategically and implement
long-term planning, an interest in and a passion for the organization’s
mission, and a desire to advance the cause of the organization rather
than self. Successful organizations also urged others to run their
organizations on a business model.
The last question we asked organizations was what they wanted to
tell bankers and other lenders and investors about why they should
be interested in community development projects. One quote speaks
for all the responses:
“This is a no-brainer. Banks have a vested interest in keeping
communities in which they operate viable and productive.”
Find out more...
A book from the Amherst H. Wilder Foundation addresses ways for
nonprofit groups to survive during an economic slump. The book,
Coping with Cutbacks: The Nonprofit Guide to Success When Times
Are Tight, includes a comprehensive list of 185 strategies
for sustainability. The list is also on the foundation’s web
site.
For information, go to www.wilder.org/pubs/cutbacks/index.html.
How
to Deal with Funding Shortages
The
following suggestions were offered by those involved in communities
throughout the St. Louis Federal Reserve Bank’s District.
|
| Reduce staff or lay off
staff for a period of time
Have staff double up on duties
Hire staff members who can perform multiple tasks
Offer competitive salaries and/or benefits to retain qualified
staff
Recruit volunteers (community, VISTA, schools)
Use student interns |
| Identify, build or add programs
that will provide a steady revenue stream
Consider charging fees for some services |
| Partner with others (nonprofits,
local government agencies, banks)
Merge operations with another group
Subcontract with other agencies to provide services
Offer administrative services to other groups for a fee
Pool financial resources to do market studies, workforce studies,
brochures, etc.
Create an incubator for community organizations where they
could be housed together and share costs |
| Scale back services
Streamline operations
Develop core of direct services that help establish sustainability |
| Engage board members in
fund raising
Recruit fund-raising director
Look to someone within staff to develop fund-raising and
grant-writing expertise |
| Explore new funding sources
(individual donors, corporations, foundations, insurance companies)
Develop a broad funding base
Search for new funding on a regular basis (don’t wait
until current resources dry up) |
| Run operations on a business
model
Monitor cash flow
Use safe and sound money management
Operate on cash reserves for short term to survive a crisis |
| Keep detailed records to
show how expenditures benefited the community
Show concrete and tangible results |
| Establish close ties with
legislators and inform them about what is
important to you |
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